At Moss Apparel, we believe that clothing should do more than just provide comfort: it should serve as a canvas for the natural world and a catalyst for change. Our Bison Couple Collection, a standout within The WYldlife Fund partnership, is a testament to this philosophy. Photographed and designed by Robert Moss, this collection captures the quiet power of North America’s most iconic land mammal while directly contributing to the preservation of the wild landscapes they call home.
When you choose our wildlife conservation apparel, you aren't just buying a piece of clothing; you are investing in the future of Wyoming’s biodiversity. Through our partnership with Wyldlife for Tomorrow, 10% of every purchase from this collection is dedicated to evolving the traditional conservation funding model and broadening resources for wildlife.
The Mission: Wyldlife for Tomorrow
Wyoming is home to some of the most spectacular wildlife migrations and habitats in the world. However, as human impact on these landscapes increases, traditional funding sources for conservation are no longer enough to meet the growing needs. This is where The WYldlife Fund and its Wyldlife for Tomorrow initiative come in.
Their mission is to inspire a broader coalition of support: inviting businesses and individuals who benefit from Wyoming’s natural beauty to give back. The funds raised through this initiative go directly toward "boots-on-the-ground" projects, such as:
- Wildlife Crossings: Reducing vehicle-wildlife collisions by building overpasses and underpasses.
- Habitat Restoration: Improving aquatic and terrestrial environments for countless species.
- Wildlife-Friendly Fencing: Replacing old barriers with designs that allow for safe migration.
- Research and Disease Management: Funding critical studies to understand and protect vulnerable populations.
By wearing the Bison Couple designs, you are helping to fund these tangible, high-priority projects that ensure Wyoming remains wild for generations to come.
Bison Couple Crewneck Sweatshirt
For those who value warmth and a classic aesthetic, the Bison Couple Crewneck Sweatshirt is a staple piece of conservation clothing. This sweatshirt features a high-resolution photograph of a bison pair, captured by Robert Moss, showcasing the incredible texture and strength of these animals.
The design is printed on a heavy-blend fabric that balances softness with durability. It is perfect for chilly mornings in the field or casual evenings by the fire. Like all items in this collection, it is designed to last, reflecting our commitment to sustainable practices and reducing the environmental footprint of "fast fashion."
Bison Couple Crewneck Sweatshirt – Wildlife Apparel by Moss Apparel
PRODUCT DETAILS:
- Price: $45.00
- Material: 50% Cotton / 50% Polyester (203 g/m²)
- Fit: Classic fit, unisex
- Features: Preshrunk fleece knit, air jet yarn for a softer feel and reduced pilling, and twin-needle stitching for enhanced durability.
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Bison Couple Hoodie
When the Wyoming wind picks up, the Bison Couple Hoodie provides the ultimate protection. This sustainable hoodie is more than just a layer; it’s a statement of values. The intimate portrait of the bison couple serves as a reminder of the social bonds and resilience of these magnificent creatures.
The hoodie is constructed with a double-lined hood and a color-matched drawcord, ensuring you stay warm whether you are hiking through a national park or navigating the urban jungle. The pouch pocket offers utilitarian value, while the high-density print ensures the artwork remains crisp wash after wash.
Bison Couple Hoodie – Wildlife Apparel by Moss Apparel
PRODUCT DETAILS:
- Price: $55.00
- Material: 50% Cotton / 50% Polyester (271 g/m²)
- Fit: Classic fit, unisex
- Features: Double-lined hood, pouch pocket, 1x1 rib with spandex, and double-needle stitching throughout for long-lasting wear.
Bison Couple Ultra Cotton T-Shirt
The Bison Couple Ultra Cotton T-Shirt is the foundation of our nature t-shirts lineup. It offers a breathable, lightweight option for year-round wear. Made from 100% cotton, this shirt provides a natural feel that only gets better with time.
The "Bison Couple" imagery on this tee highlights the subtle details of the animals' fur and the stoic expression that defines the species. It is a piece designed for the environmentally conscious individual who wants to carry a piece of the wild wherever they go.
Bison Couple Ultra Cotton T-Shirt – Wildlife Apparel by Moss Apparel
PRODUCT DETAILS:
- Price: $29.00
- Material: 100% Cotton (203 g/m²)
- Fit: Classic fit, unisex
- Features: Preshrunk jersey knit, seamless twin-needle collar, and taped neck and shoulders for a comfortable, reliable fit.
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Why Bison? An American Original
The American Bison is not just an animal; it is a symbol of the American West’s resilience and history. Once numbering in the tens of millions, bison were driven to the brink of extinction in the late 19th century. Their recovery is one of the greatest success stories in conservation history, yet their journey is far from over.
Bison are a keystone species, meaning they play a critical role in maintaining the health of the prairie ecosystem. Their grazing habits promote the growth of diverse plant species, and their wallowing creates micro-habitats for other small animals and insects. By focusing on the bison for this collection, we celebrate their return and acknowledge the ongoing work required to protect the expansive habitats they need to thrive.
Wear Your Values: The Moss Apparel Commitment
At Moss Apparel, our commitment to the planet extends beyond our donation to The WYldlife Fund. We understand that the apparel industry has a significant impact on the environment, which is why we have integrated sustainability into every step of our process:
- Conservation Partnerships: We partner with organizations like the Bimini Shark Lab and the Bee and Butterfly Habitat Fund to ensure our profits support diverse ecosystems.
- Tree Planting: Every order placed on our website facilitates the planting of two trees through the EarthLungs Reforestation Foundation.
- Plastic Removal: In collaboration with Plastic Bank, every purchase also helps remove 10 plastic bottles from our oceans.
- Quality Over Quantity: By producing high-quality, durable apparel, we encourage our customers to buy less and wear their items longer, reducing overall waste.
Explore the Full WYldlife Fund Collection
The Bison Couple designs are just one part of our mission to support Wyoming's wildlife. Our broader WYldlife Fund Collection includes other stunning captures by Robert Moss, featuring species like the Pronghorn and Elk. Each piece is an opportunity to contribute to wildlife conservation apparel that makes a real-world difference.
Whether you are looking for a rugged hoodie for your next camping trip or a comfortable t-shirt for daily wear, your choice matters. When you shop with Moss Apparel, you are choosing to support "boots-on-the-ground" conservation.
SHOP THE FULL COLLECTION: THE WYLDLIFE FUND
FREE SHIPPING ON ALL ORDERS OVER $100. WEAR THE WILD. PROTECT THE WILD.
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